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“Viva Magenta” Wedding Inspiration

“Viva Magenta” Wedding Inspiration

Each year a Pantone color is selected to be the color of the year. We think it’s the perfect way to select your wedding color. Because the color is unique to each year, it’s sure to be on trend. The 2023 Pantone color of the year is called “Viva Magenta.” If that color doesn’t say joyful celebration we don’t know what does! From its cheerful brightness to its balancing deeper tones of dark red, Viva Magenta is the perfect color to inspire your wedding, no matter the season. Here is some timely inspiration as you plan your “Viva Magenta” wedding.

Start with a bold entrance.

Place color where you and your guests will enter your venue(s) to set the tone of your wedding day. The cheery vibe will be felt the second guests enter. Choose a decorated floral arch, or large draping flowers on any tables or chairs near the entryway. While sometimes less is more, your grand entrance is one place you should go big or go home. If you are on a tight budget, you can still embrace this bright-colored hue by using less expensive flowers, such as carnations. Then throughout the rest of the venue, you can incorporate ribbons, candles, and other decors to carry the color through without the big price tag.

Your bridal party will look beautiful in flattering “Viva Magenta”-hued dresses!

No matter the time of year, your bridal party will have plenty of dresses to choose from in this flattering hue of magenta. If you are having a fall or winter wedding velvet can be a dynamic choice for bridesmaid dresses to pull out both the darker and lighter shades of this color. If you’re getting married in the spring or summer and like the idea of having different shades come out in the same dress, a silky charmeuse satin would be a lighter-weight choice. And of course, there is always the ever-classic chiffon bridesmaid dress popular for its flattering, flowing styles.

Choose a venue with a complimentary, or neutral color scheme.

If you are looking to choose this bold color, it’s important to keep that in mind when selecting your venue. If a venue has lots of red or burgundy carpets or walls, you want to ensure it will not clash with your selected color of the year. One option is to go with a venue with a neutral color scheme so your wedding color will pop. Another option would be to choose a natural or garden venue that would incorporate the magenta. There are so many incredible Chicagoland wedding venues that combine the best of both worlds, whether you’re looking for a barn venue or a grand ballroom.

Wedding favors and dessert tables can be adorned with colorful flowers, linens, beads, or candles as pops of color.

Paired with clean, white linens, Viva Magenta pops! A white cake is the perfect pairing for “Viva Magenta” flowers. Even if the white frosting has lots of detail you can still add bold-colored flowers or fabric to it. Don’t be afraid of different textures and sizes, they add more detail and softness to bold colors. A unique way to incorporate this color is to have vintage teacups for coffee service that have magenta flowers on them. Aside from being useful at your wedding, the teacups can become favors! Unique touches like this are what make your wedding memorable for your guests.

The groomsmen’s pocket squares and boutonnieres are perfect for a bold pop of Viva Magenta!

Keep your formality in mind when choosing your groomsmen’s boutonnieres and pocket squares. There are so many different flowers and boutonniere designs from rustic to classic, formal roses. We love this rustic one because of the unique flowers and simple style. Conveniently, magenta pops no matter what color suit the groomsmen wear. Therefore you don’t have to choose the largest boutonnieres or flowers to pull the eye to your wedding color.




This year brings some beautiful wedding trends! We think this joyful color will be a hit embodying the excitement you have for your new lives together. For more wedding planning advice and inspiration check out more Chicago Wedding Blog posts below. Happy Planning! Did you choose “Viva Magenta” as your wedding color? We’d love to see your wedding photos! Email them to hello@chicagoweddingblog.com.

Vendor Spotlight – Elizabeth Wray Design

The Elizabeth Wray Design staff invites you to visit their boutique design studio located in Geneva, IL. Weddings have been their passion since 1992. The EWD gals have all been brides…they know the trials and joys that come with planning a beautiful wedding. Their artful design aesthetic, knowledge of the hottest trends, and their sassy sensibility, has created a niche in the Chicago wedding market. Designing flowers is their specialty… fresh & fragrant, extraordinary & elegant, lavish & luxurious, crisp & clean, charming & graceful, funky & fun.

What’s your vision/mission statement at Elizabeth Wray Design?

What ever you imagine, we’ll make it happen!

We strive to create every bride’s dream wedding, exactly how she envisioned it!

How has the company grown and changed since it began in 1992?

Although we’ve always been in Geneva, I started working out a space in my house. The area was large enough to have staff working with me, but for the bigger events we had to use the spare bedroom for extra space.

In 2002 we moved into our urban chic loft studio. We renovated the space in 2006 and added a wedding planning staff and a design staff for custom paper goods.

What can a bride expect from her experience with Elizabeth Wray Design?

Brides that come to Elizabeth Wray Design can expect the whole custom wedding design experience. Every wedding we do is different, so we love to work with your ideas and inspirations to create a beautiful event! We’ll create your design and you’ll be able to pick out flower types & colors. You can also choose from all of our many rental containers, custom printed items, and other services.

What sets you apart from other florists in the Chicago area?

We are a full service wedding and event florist. We take care of you by taking care of the details…all of your wedding flowers and decor elements. We distribute your wedding party’s personal flowers and stay until the ceremony ends. One of our signature services is re-purposing your ceremony flowers. We combine, redesign & add other elements to present them differently from ceremony to reception. Before we leave your reception, we make sure everything is in place.

What’s the design team like at Elizabeth Wray Design?

Our fabulous team of designers is very diverse in their ages and strengths. Some designers do the florals; some do graphic design, and some do wedding planning design. Collectively we have a very similar design aesthetic, but our different personalities allows us to view our designs in different lights to make sure every wedding event is completely unique.

Can you tell us a little more about your wedding planning services?

We’re available for full wedding planning and day of wedding planning. We’ve become experts in knowing all of the best vendors, and have the experience to anticipate your needs. We never receive referral fees so we have the unique ability to negotiate the best value on your behalf. Wedding planning is perfect for the busy bride who doesn’t want an ounce of stress on her wedding day!

Elizabeth Wray Design
15 West State Street, Ste. B
Geneva, IL 60134-2253
(630) 232-1975

Please enjoy the following creations by Elizabeth Wray Design.